Synopsis of Escrito a mano
The design of handwritten letters is going to be the future trend in the world of typography. If computer-generated graphic design manages to create an impression of progress or technology, handwritten graphics means a return to immediacy. Advertising campaigns, album covers and corporate images increasingly adopt the imperfect style of handmade typography. This is the first publication to present a comprehensive overview of handwriting design, illustrated with a wide selection of examples from around the world.
The introduction by Steven Heller, a design historian, places contemporary production in a broader design context. The book contains hundreds of examples, which are grouped by creative themes: scribbles, badly drawn, smudged or dirty letters; scratched, scraped, cut and incised letters; English letters, embellished, sinuous and flowery; dotted letters, letters that have been sewn, stitched and embroidered; Simulated letters that have been redrawn or copied; letters that are shaded with dimension, voluminous and monumental; letters that suggest the metaphorical, surreal and symbolic; and sarcastic letters that use irony, comedy and satire in typography.
In the era of depersonalized digital typography, Handwriting recovers the values of craftsmanship. This remarkable collection of unusual, meticulous and sometimes shocking designs is a must-have reference book for design students and professionals.